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Biborg (logo)
10 rue du Faubourg Poissonnière
75010 Paris

Date : 30.04.2024
Reference : AFJV-SCOM127-27128


Biborg is a leading independent gaming marketing services agency and proud partners of some of the world's biggest gaming and entertainment brands.

With 900 successful campaigns since 2009, we go beyond our client's brief to design spot-on strategies, craft unique campaigns and activations as powerful invitations to connect brands with their audience.

With an oath of passion, a constant drive for innovation and relentless creativity, we are the ultimate companion to amplify brand's engagement

Biborg is committed to diversity and inclusion and welcomes applications from all people, regardless of gender, religion, sexual orientation, ethnicity, physical appearance, disability, name, city of residence, dress codes or any other characteristic traditionally subject to discrimination. We are committed to treating all applicants fairly and avoiding discrimination.

Junior Strategic Planner - Work Study - (M/F/NB)

19 candidates • Apprenticeship Paris (75)

Position Duties

Your missions
In direct contact with the Lead Strategic Planner, your role will be to understand client's issues, analyze the global context of a given game to help inform its communication strategy :
  • Understanding of the market, of the competitors strategies and of a game's product ecosystem
  • Insights and gamer / consumer trends hunting + audience definition
  • Participate in elaborating strategic recommendations (creative brief writing, client presentation...)
  • Help define communication plans for campaigns

In more details
  • You will conduct and lead solution-driven benchmarks
  • You will understand and master the codes of given gaming communities
  • You will identify soft and strong signals of gaming communities
  • You will identify communication opportunities for our clients
  • You will participate in the creative brief process
  • You will make sure creative ideas are relevant to the brief and answers the business problem
  • You will feed the team and the agency with inspiring cases (gaming & non gaming)
  • You will present both internally and externally

Candidate Profile

  • You are studying communication at a Master 2 level with an expertise in strategy / strategic planning
  • You feel passionate by video games and/or you know the gaming industry very well
  • You are bilingual or with a very good level of english (all of our projects are in english)
  • You have good interpersonal skills, you listen well and you are confident in both your writing and your oral presentation
  • You are problem solver and proactive

Additional Information

Contract : Work-study
Start date : ASAP
Location : Paris 10e + remote working
Advantages :
  • Food allowance
  • Health insurance, 50% covered by Biborg
  • Employee savings plan (Plan d'épargne entreprise)
  • Profit-sharing scheme
  • Additional days of paid holiday after 1 year's service


Send your CV and cover letter

To: Laure Choisne
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