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Bandai Namco Entertainment (logo)
Bandai Namco Entertainment
51 rue des docks
69009 Lyon

Date : 25.02.2021
Ad posted a first time on 28.01.2021
Reference : AFJV-ECOM150-19338

Bandai Namco Entertainment

"More fun for everyone"

BANDAI NAMCO Entertainment Europe is a major video games publisher and distributor. We operate in 50 countries around the world and we are part of the Japanese BANDAI NAMCO group, an entertainment industry leader with a presence in video games, toys and amusement parks. BANDAI NAMCO Entertainment Europe succeeded over the last few years in setting up and developing our business across the EMEA and Asia Pacific region. We hold the leading position in the Japanese animation segment (One Piece, Dragon Ball, Naruto...), we successfully develop our historical and new franchises (Tekken, SOULCALIBUR, PAC-MAN, Dark Souls), and we publish and distribute major video game companies (CD Project Red, Level 5, Little Orbit...).

Esport Manager

Permanent contract Lyon (69)

Position Duties

You join our European Headquarters and you are part of the Group Content / Marketing & Creative team.
Your mission is to build the Esport Strategy with the Global Teams and executing it in Europe with the corresponding tactics.
Working together with the Global Esport Team, you will ensure the actions taken for Bandai Namco Entertainment Europe (BNEE) are aligned with the global strategy but also customized to the European culture and to each territory within the European market.
You will be the main POC for Central teams in Lyon and Marketing teams in territories on all Esport topics.

Your main responsibilities will be as follows :

1/ Build and execute the BNEE Esport Strategy with territories / Central
  • Based on directions given by the Global Esport Teams, build the BNEE Esport Tactics
  • Work Closely with Territories to adapt the strategy to their markets
  • Manage the Production/Promotion of EMEA Tournaments, Leagues organised by Bandai Namco Entertainment (BNE)
  • Build content to promote the BNE Esport Brand/Image
  • Build the BNEE Esport eco system with CRM, E Commerce, Licensing, Social media departments
2/ Search and manage Strategic partners/sponsors
  • Look for strategic partners to leverage the content/tournament we create for potential revenue or/and additional visibility
  • Receives/Approves/Reports all the requests we receive from 3rd party organizers in EMEA
  • Discuss and build relationships with existing actors in the Esport scenes : players, teams, organizers, companies...
3/ Support and advise Product Manager on their Esport related titles
  • As other support teams, help to build an Esport plan (competition & promotion) for related titles
  • Evaluate the potential in Esport (serious/casual) for upcoming titles with our Global team

Candidate Profile

  • Graduated with a bachelor / master's degree in Marketing or related fields, you have a significant experience in Esport, entertainment or traditional sports programs.
  • You have a deep understanding of the various components that make up an Esport program (budget management, competitive structure and ruleset, broadcast production and content strategy) and a deep understanding of the European Esport ecosystems.
  • You demonstrate a track record of defining strategies in Esport or organizing an Esport program, or a traditional sport competition.
  • You are recognized by your peers for your excellent leadership & communication skills and adaptability to international and various audiences.
  • You know how to work autonomously with little supervision and without being afraid of taking initiatives and you are happy to develop and learn new skills.
  • Your English level is fluent.
  • You are truly passionate about the videogame industry and show interest in Fighting Games.
This position requires frequent international travels and to be on duty some week-ends (for tournaments' management purpose)


Please send us your Cv and cover letter
To: Recruitment manager
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